DUOBELL - UNIT9
Commissioned by UNIT9, I collaborated on a case study film for Škoda’s DuoBell campaign alongside advertising agency Omnicom. The project was a cycling safety initiative developed with researchers and acousticians from the University of Salford to create a bicycle bell capable of cutting through the sound barrier of noise-cancelling headphones. The film translated technical research and live urban testing into a concise, visually driven narrative piece for global audiences. The version attached is my director’s cut of the final edit.